VLS and the Chamak Brand was founded in 2008 by Innosight Ventures, a unique venture capital firm that leverages the concepts of disruptive innovation and the unique experiences of our management team to identify, incubate and fund transformational companies. Our senior management team, including Hari Nair and Akshay Mehra, cumulatively have 24 years of experience in the FMCG sector and bring their years of knowledge and expertise to VLS to achieve its goal of providing meaningful value to customers and making social impact.

VLS offers one-machine laundry booths franchises to carefully selected and trained low-income entrepreneurs. Operating under the trade name Chamak (meaning ‘Shine’ in India), it offers affordable and high quality washing, drying, and ironing services.

Chamak booths ensures excellence by the use of premium quality detergents and high-efficiency, eco-friendly front-loading washing machines to provide a superior wash product to our customers. This service is especially useful for people who desire better cleaning but either don’t have the facility or the financial affordability. The solution’s emphasis on value for money makes it very suitable for students and young adults.